Hiring for Manager - Digital Marketing - BFSI in Delhi, for Exp. 4 - 6 yrs at V-konnect Associates., (Delhi Job)
(Not Shown) (Please mention DelhiClassic.com when contacting)
Job Description:Manager - Digital Marketing - BFSI (4-6 yrs) - Media planning and buying for digital advertising to meet marketing/ business objectives - Plan and lead the direction of internet marketing initiatives through strategy and implementation across all marketing channels/activities: SEO (Google Web Master& amp amp Analytics), SEM, Social Media, Email Marketing, Affiliate Marketing, Display Ads, Re-targeting, Paid Campaigns, etc. - Develop and execute strategy & amp amp road-map for digital campaigns. - Instrumental in identifying conversion points and user funnels as per analytical tools. Also optimize marketing spend based on data and assess performance against goals (ROI and KPIs). - Devise strategies to drive online traffic to the company website - Review technologies and explore emerging trends in the digital landscape and technology to find ways to more effectively deliver the business objectives. - Focus on client acquisition through digital marketing - Work with the Business SBUs to plan and implement all digital campaign collateral while keeping in mind consistency and alignment with brand guidelines - Coordinate with internal and external teams to develop digital communications as per brief - Work with analytics tools and 3rd party providers to spot trends, predict behaviors and devise outreach and performance strategies accordingly Key Responsibilities : - Digital Media Planning & amp amp Buying - Performance Marketing (Online) - Media optimization - Digital customer acquisition Education Qualification: MBA (Specializing in Marketing) from a recognized university. Short course on Digital Marketing is a plus. Experience: 4-6 years of proven experience in digital marketing and online in an agency or services brand leading and managing performance campaigns that include Email, Affiliate, SEM, social etc.